/* Scoped to .sol-page so it never clashes with the theme */
.sol-page{
–sol-accent:#0067FF; –sol-accent-dark:#0052cc;
–sol-heading:#0F172A; –sol-body:#364151; –sol-muted:#6b7280;
–sol-border:#E5E7EB; –sol-surface:#f6f8fb; –sol-success:#16A34A;
font-family:’Inter’,system-ui,-apple-system,sans-serif;
color:var(–sol-body); line-height:1.6; font-size:16px;
}
.sol-page *{box-sizing:border-box;}
.sol-page img{max-width:100%;height:auto;display:block;}
.sol-wrap{max-width:1400px;margin:0 auto;padding:0 20px;}
.sol-page h1,.sol-page h2,.sol-page h3{color:var(–sol-heading);line-height:1.2;margin:0;letter-spacing:-0.02em;}
.sol-page p{margin:0;}
.sol-section{padding:64px 0;}
.sol-section–alt{background:var(–sol-surface);}
.sol-eyebrow{display:inline-block;font-size:12px;font-weight:700;letter-spacing:.12em;text-transform:uppercase;color:var(–sol-accent);margin-bottom:14px;}
.sol-h2{font-size:clamp(24px,3vw,34px);font-weight:800;margin-bottom:14px;}
.sol-lead{font-size:17px;color:var(–sol-body);max-width:720px;}
.sol-center{text-align:center;}
.sol-center .sol-lead{margin-left:auto;margin-right:auto;}
/* Buttons */
.sol-btn{display:inline-flex;align-items:center;gap:8px;padding:14px 26px;border-radius:10px;font-weight:700;font-size:15px;text-decoration:none;transition:transform .15s ease,box-shadow .15s ease,background .15s ease,filter .15s ease;cursor:pointer;border:1.5px solid transparent;}
.sol-btn svg{width:18px;height:18px;}
.sol-btn–wa{background:linear-gradient(135deg,#25D366 0%,#15A34A 100%);color:#fff;box-shadow:0 6px 16px rgba(21,163,74,.28);}
.sol-btn–wa:hover{filter:brightness(1.05);color:#fff;transform:translateY(-1px);box-shadow:0 10px 24px rgba(21,163,74,.4);}
.sol-btn–primary{background:var(–sol-accent);color:#fff;}
.sol-btn–primary:hover{background:var(–sol-accent-dark);color:#fff;transform:translateY(-1px);box-shadow:0 8px 20px rgba(0,103,255,.3);}
.sol-btn–ghost{background:#fff;color:var(–sol-heading);border-color:var(–sol-border);}
.sol-btn–ghost:hover{border-color:var(–sol-accent);color:var(–sol-accent);}
.sol-cta-row{display:flex;flex-wrap:wrap;gap:14px;margin-top:28px;}
/* Hero */
.sol-hero{background:linear-gradient(135deg,#0b1220 0%,#162338 100%);color:#cbd5e1;}
.sol-hero .sol-wrap{display:grid;grid-template-columns:1.1fr .9fr;gap:48px;align-items:center;padding-top:72px;padding-bottom:72px;}
.sol-hero h1{color:#fff;font-size:clamp(30px,4.4vw,52px);font-weight:800;margin-bottom:18px;}
.sol-hero .sol-eyebrow{color:#7db1ff;}
.sol-hero p{color:#aebbcd;font-size:18px;max-width:560px;}
.sol-hero .sol-imgph{min-height:320px;}
/* Image placeholder */
/* .sol-imgph{display:flex;align-items:center;justify-content:center;text-align:center;background:rgba(148,163,184,.12);border:2px dashed rgba(148,163,184,.5);border-radius:16px;color:#94a3b8;font-size:13px;padding:24px;min-height:220px;} */
.sol-section–alt .sol-imgph,.sol-section .sol-imgph{background:#eef2f7;border-color:#cbd5e1;color:#64748b;}
/* Pain points */
.sol-pain{display:grid;grid-template-columns:1fr 1fr;gap:14px 40px;margin-top:8px;}
.sol-pain li{list-style:none;display:flex;align-items:flex-start;gap:11px;font-weight:500;color:var(–sol-heading);}
.sol-pain li svg{flex-shrink:0;width:22px;height:22px;margin-top:1px;color:#dc2626;}
/* Feature grid */
.sol-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:22px;margin-top:36px;}
.sol-card{background:#fff;border:1px solid var(–sol-border);border-radius:14px;padding:26px;transition:transform .15s ease,box-shadow .15s ease,border-color .15s ease;}
.sol-card:hover{transform:translateY(-3px);box-shadow:0 14px 32px rgba(15,23,42,.08);border-color:#c7d2fe;}
.sol-ico{width:46px;height:46px;border-radius:11px;background:rgba(0,103,255,.1);color:var(–sol-accent);display:flex;align-items:center;justify-content:center;margin-bottom:16px;}
.sol-ico svg{width:24px;height:24px;}
.sol-card h3{font-size:18px;font-weight:700;margin-bottom:8px;}
.sol-card p{font-size:14.5px;color:var(–sol-body);}
/* Steps */
.sol-steps{display:grid;grid-template-columns:repeat(3,1fr);gap:22px;margin-top:36px;counter-reset:step;}
.sol-step{position:relative;background:#fff;border:1px solid var(–sol-border);border-radius:14px;padding:26px 24px 24px;}
.sol-step::before{counter-increment:step;content:counter(step);position:absolute;top:-16px;left:24px;width:34px;height:34px;border-radius:9px;background:var(–sol-accent);color:#fff;font-weight:800;display:flex;align-items:center;justify-content:center;font-size:15px;}
.sol-step h3{font-size:16px;font-weight:700;margin:10px 0 6px;}
.sol-step p{font-size:14px;}
/* Benefits */
.sol-benefits{display:grid;grid-template-columns:repeat(4,1fr);gap:18px;margin-top:36px;}
.sol-benefit{background:#fff;border:1px solid var(–sol-border);border-radius:14px;padding:24px;text-align:center;}
.sol-benefit strong{display:block;font-size:30px;font-weight:800;color:var(–sol-accent);line-height:1;margin-bottom:8px;}
.sol-benefit span{font-size:14px;color:var(–sol-body);}
/* Brand / partners strip */
.sol-brands{display:flex;flex-wrap:wrap;gap:12px;justify-content:center;margin-top:28px;}
.sol-brand{background:#fff;border:1px solid var(–sol-border);border-radius:10px;padding:12px 22px;font-size:15px;font-weight:700;color:var(–sol-heading);letter-spacing:.01em;}
/* Industries — icon tiles */
.sol-inds{display:grid;grid-template-columns:repeat(auto-fill,minmax(210px,1fr));gap:16px;margin-top:36px;text-align:left;}
.sol-ind{display:flex;align-items:center;gap:14px;background:#fff;border:1px solid var(–sol-border);border-radius:14px;padding:16px 18px;transition:transform .15s ease,box-shadow .15s ease,border-color .15s ease;}
.sol-ind:hover{transform:translateY(-3px);box-shadow:0 12px 28px rgba(15,23,42,.08);border-color:#c7d2fe;}
.sol-ind-ico{flex-shrink:0;width:44px;height:44px;border-radius:11px;background:rgba(0,103,255,.1);color:var(–sol-accent);display:flex;align-items:center;justify-content:center;}
.sol-ind-ico svg{width:24px;height:24px;}
.sol-ind span{font-size:14.5px;font-weight:600;color:var(–sol-heading);line-height:1.25;}
/* FAQ */
.sol-faq{max-width:820px;margin:32px auto 0;}
.sol-faq details{background:#fff;border:1px solid var(–sol-border);border-radius:12px;margin-bottom:12px;overflow:hidden;}
.sol-faq summary{list-style:none;cursor:pointer;padding:18px 22px;font-weight:700;color:var(–sol-heading);font-size:16px;display:flex;justify-content:space-between;align-items:center;gap:12px;}
.sol-faq summary::-webkit-details-marker{display:none;}
.sol-faq summary::after{content:”+”;font-size:22px;color:var(–sol-accent);font-weight:400;line-height:1;}
.sol-faq details[open] summary::after{content:”\2013″;}
.sol-faq .sol-faq-a{padding:0 22px 20px;font-size:15px;color:var(–sol-body);}
/* Final CTA */
.sol-final{position:relative;background:linear-gradient(135deg,#0b1220 0%,#162338 100%);color:#fff;border-radius:20px;text-align:center;padding:56px 24px;overflow:hidden;}
.sol-final::before{content:””;position:absolute;top:-40%;left:50%;transform:translateX(-50%);width:520px;height:520px;background:radial-gradient(circle,rgba(0,103,255,.35) 0%,transparent 65%);pointer-events:none;}
.sol-final>*{position:relative;}
.sol-final h2{color:#fff;font-size:clamp(24px,3vw,34px);font-weight:800;margin-bottom:14px;}
.sol-final p{color:#aebbcd;max-width:620px;margin:0 auto 8px;}
.sol-final .sol-cta-row{justify-content:center;}
.sol-final .sol-btn–ghost{background:transparent;color:#fff;border-color:rgba(255,255,255,.6);}
.sol-final .sol-btn–ghost:hover{background:#fff;color:var(–sol-accent);}
/* Responsive */
@media(max-width:900px){
.sol-hero .sol-wrap{grid-template-columns:1fr;gap:32px;}
.sol-grid,.sol-steps{grid-template-columns:1fr 1fr;}
.sol-benefits{grid-template-columns:1fr 1fr;}
}
@media(max-width:560px){
.sol-section{padding:48px 0;}
.sol-grid,.sol-steps,.sol-benefits,.sol-pain{grid-template-columns:1fr;}
.sol-cta-row .sol-btn{width:100%;justify-content:center;}
}
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Electronic Shelf Labels · Smart Retail Pricing
Electronic Shelf Label (ESL) Systems
Pointus Auto ID Solutions deploys digital e-ink shelf labels that update prices instantly and in sync with your POS — ending manual re-tagging, pricing errors, and stale promotions across stores in Kuwait.
The Problem
Are paper price tags costing you accuracy?
Manual pricing across a store or a chain of branches breaks down fast:
- Shelf price doesn’t match the till at checkout
- Staff hours lost printing and swapping paper tags
- Promotions roll out slowly, store by store
- No live view of pricing across multiple branches
- Customer disputes over mismatched pricing
- Paper waste and reprint costs add up over time
What We Deliver
Digital shelf labels that stay in sync, automatically
Centralized Price Management
Update prices across one shelf, one store, or every branch at once from a single dashboard.
Real-Time Price Updates
Change a price once in your POS or ERP and every shelf label updates automatically — no reprinting, no mismatch.
E-Ink Display Technology
Sharp, sunlight-readable four-color e-ink displays from 2.13″ to 7.5″, with a battery life of up to 5 years per label.
Wireless 2.4G Connectivity
Frequency-hopping wireless protocol keeps every label connected and interference-resistant, storewide.
QR Codes & Rich Content
Show QR codes, promotions, and product images alongside price — not just a number on a tag.
Battery & Health Monitoring
Track battery status and connectivity for every label remotely, so nothing goes dark unnoticed.
How We Work
From shelf audit to go-live
Assess
We map your shelf layout and SKU count per store.
Design
Match label size and template to each product category.
Supply Hardware
ESL tags, gateways, and management software.
Install & Configure
On-site setup and integration with your POS/ERP.
Train
Onboard store staff on the management dashboard.
Support
Ongoing managed services and label replacements.
The Results
Accurate pricing, zero manual work
InstantPrice updates storewide
AccurateShelf-to-till pricing
Up to 5‑yrBattery life per label
ZeroPaper & reprint waste
Industries We Serve
ESL for every shelf and counter
Supermarkets & Grocery
Electronics Retail
Cake & Confectionery
Pharmacy
Fashion & Apparel
Convenience Stores
Frequently Asked Questions
What is an Electronic Shelf Label (ESL) system?
An ESL system replaces paper price tags with digital e-ink labels that update automatically from a central system — so shelf prices always match your POS, with no manual re-tagging.
How fast do price changes reach the shelf?
Price updates are pushed wirelessly to every label in seconds, storewide or across every branch at once, as soon as the price changes in your system.
How long do the labels last on battery?
Depending on the model and update frequency, ESL tags run on ultra-low-power e-ink displays with a battery life of up to 5 years before a replacement is needed.
Does it work with our existing POS or ERP?
Yes. Our ESL system integrates with your existing POS or ERP so price and stock changes sync straight through to the shelf without double data entry.
What screen sizes are available?
Labels range from compact 2.13″ tags for small shelf items to 7.5″ displays for larger products or promotional pricing — sized to fit your shelf layout.
Ready to go paperless on pricing?
Talk to Pointus Auto ID Solutions about an Electronic Shelf Label system built around your store and product range.